E-commerce to contribute 11% of FMCG sales by 2030: Nielsen

E-commerce contributed 0.4 per cent to FMCG sales in 2016 and in 2018 it is expected to be around 1.3 per cent of the branded packaged FMCG sales.



You are here: Home E-commerce to contribute 11% of FMCG sales by 2030: Nielsen - Economic Times